Our Specialties as a Manufacturers' Representative
BSA is large enough to offer a full range of services, yet small enough to provide personalized attention. We are independent manufacturers' representatives committed to growing your brand!

Sales Product Training
Our knowledgeable, experienced sales team will conduct training for their distributors and end users about your product’s applications, functions, features, and use.

Site Audits
We maximize our value to our distributor partners by using our knowledge of regulations to conduct site surveys to assist end users in product applications and compliance.

Work with End Users
We address end users’ concerns through an in-depth process, working with them to get a firm grasp of the issues they face and presenting solutions tailored to individual problems.

Trade Show Setup and Interaction
Our sales team represents manufacturers at many trade shows, from regional Midwest events to national events, where they showcase their services and products to engaged audiences.

Open House Setup and Interaction
We coordinate open house events for end users and distributors. We also offer training and product demonstrations for attendees.

Video Conferencing
We utilize the latest technology to communicate with our team and partners, offering clarity and simplicity in all communications endeavors.

Electronic Marketing Campaigns
We design and distribute email marketing materials to communicate your promotional offers, ideas, and products, existing or new, to the relevant audiences.

Custom Flyer Design
Our marketing team creates custom flyers for our distributors to better equip them to market your products, programs, and solutions.

Database Management
We manage a database of distributors, giving us keen insight into who is buying what and how other products might complement what they are currently buying.

Inside Sales
Our inside sales team helps keep our outside sales representatives in front of your customer, as well as follow up on leads and outbound sales calls.

Lead Follow-up Services
We track all inbound leads and automatically send you monthly updates regarding the outcome. Post-trade show leads are contacted by email and followed up with phone calls.

Quality Customer Service
Our customer service team cares about getting things right. From sales and product questions and issues to shipping samples and providing quotes, we value courteous and prompt resolve.